The purest of waters
The purest water in the world, bottled in Spa Monopole. A national icon and a product trusted by millions all over the world. No other water brand can claim to have the same purity and minerality, thanks to the all-natural filtration process. This purity lays at the core of everything SPA does. It’s the heart and soul of the brand.
We were tasked with rebranding this icon, from main visual identity over packaging design to brand communication level. With a brand that offers everything from pure mineral water to all-natural lemonades, the challenge was to create an overarching visual system that harmonizes the entire SPA product range and all its communications.