Niko Experience Store
Brand Spatial Experiential
Niko believes that everybody is entitled to an electrical installation that offers comfort, control and efficiency. Since their field of play was difficult to visualise and even harder to get across, Niko decided to open up an experience store. An inspirational place for people to experience home connectivity first hand. We shaped the space into an inviting and engaging place combining Niko’s features and functionalities with a home-like atmosphere.
The biggest challenge was the space as such. The former fashion store needed to become an engaging and communicative space rather than a display area. It had to ooze a sense of home in terms of atmosphere, all while telling and showcasing Niko’s story of home connectivity in different settings. The final concept was a natural blend of retail and residential environments, illustrating the product in an inspirational, yet recognisable way.